Assam & Grapefruit

Release date:

Created by:
Christine Nagel.

Described by Jo Malone London:

"Assam & Grapefruit is a refreshing and energetic aroma, invigorating like the first morning cup of tea. It opens with notes of grapefruit, violet and rhubarb. The heart includes Indian black tea Assam and rose, spiced with cardamom and placed on the base of patchouli, almond and musk."


"The lively, full-bodied aroma of a cup of tea in the morning. A citrus burst of grapefruit. A black tea note of Assam, unfolding. The herbal scent of maté, infused with spicy cardamom and the warmth of patchouli. Sharply-dressed as part of our collaboration with Huntsman Savile Row "

Top: Grapefruit, Rhubarb, Violet
Heart: Assam Tea, Rose, Maté, Cardamom
Base: Musk, Almond, Patchouli

The story:

Assam & Grapefruit was part of a limited edition of 5 fragrances, inspired by various kinds of tea and their extra flavors. In accordance with the British tradition of daily tea ritual, five fragrances that correspond to three different tea flavors plus lemon, and milk.
The three key teas are based on times of the day - Assam & Grapefruit references the revitalising and refreshing cup of tea you’ll have at breakfast.
I'm not sure if this was known as "The Brit collection" on launch, but this is possibly the first "Brit collection" set.



Special editions:
Assam & Grapefruit first launched in 2011 as part of the Tea Blends (Brit) Collection, and later joined the main lineup. Assam & Grapefruit received a Huntsman makeover in 2018.

This fragrance is now discontinued, but is still available as part of the Huntsman collection at the moment.